Sarah Casale Blends Creative Vision with Event Excellence
Sarah Casale leverages her appreciation of live events, her creative background and her client-first approach to ensure every event exceeds expectations.
The Rise of Trade Shows from the 20th Century to the Present – Part II
The 20th Century saw a dramatic evolution in trade shows with the advent of Convention Centers to the digital revolution ushering in experiential Marketing.
Trade Show Giveaways for 2026
If you’ve ever exhibited you know how crucial giveaways are for driving booth traffic, engaging attendees, and reinforcing brand recognition. Take a look at these fresh promotional trends for 2026.
Stuck on Live Events: Heidi Longton, NYSSBA
In this Stuck on Live Events series, Heidi Longton, Chief Events Officer of NYSSBA talks about her career, industry changes, immersive meetings, AI, and more!
Cheshire AV Partners with Great Lakes Expo Services
The recent acquisition of Great Lakes Expo Services by Hale Expo Services opened the door to new collaborative opportunities with Cheshire AV.
Cheshire AV’s Commitment to Sustainability
Cheshire AV recognizes that event sustainability is vital and we are working to ensure that our business becomes even more eco-conscious.
6 Great Reasons to Videotape Your Live Event
There are at least 6 great reasons to videotape your live events that go well beyond its use on websites, in e-newsletters and on social media.