NSCA Coaches Conference

Show: NSCA Coaches Conference 2020

Partner: Mirror Show Management

End Client: Gatorade

Venue: The Henry B. Gonzalez Convention Center in San Antonio

The Exhibit

In early January. NSCA Coaches Conference is an event designed to help athletic coaches obtain the skills necessary to train their athletes to achieve peak performance.


For MSM’s client, Gatorade, Cheshire employed 54 beMatrix 2.5mm LEDSkin frames to create the 3×9 tiles vertical by 3×9 tiles horizontal that you see at right, measuring 4’10” wide and reaching an eye-catching height of 14’8″ on the trade show floor. We also provided all processing and playback equipment that is used to create the graphic images and video seen on the wall.